Don't buy this player
I bought this Blu-Ray player about 4 months ago. Out of the box everything seemed fine. I connected it to a Sharp Aquos LCD LED TV (HDMI connection) and tested it with several regular DVDs from my library. The unit was very slow to start, and read the discs, but the play back was fine. The picture and surround sound were excellent. A few days later I rented a Blu-Ray copy of Avatar that wouldn't play. The unit displayed a message that I needed to update the firmware. No problem! I installed the new firmware that I downloaded from the Sharp web site. Avatar played fine and it was spectacular!

So today I rented my second Blu-Ray movie, Brooklyn's Finest. The previews played, but the the movie wouldn't start. When I tried to use the top menu and play buttons I got a "cannot function" message. I restarted the machine a couple of more times - same result. Even let the thing sit for several minutes to see if anything would happen - nothing. Called Sharp tech support. After verifying I had the most current firmware installed, and about 10 minutes of fruitless research, the CSR concluded the movie (a very recent release) was incompatible. He said he'd escalate it to the Blu-Ray technicians, but had no other suggestions. I need to wait for a firmware revision, and he didn't know how I would be notified.

So, if you want a Blu-Ray player that's very good when it works, but doesn't always, go ahead and buy this machine. If you want something that will reliably play any Blu-Ray disc you want to watch, you might want to look elsewhere.

Sharp Blu-Ray BDHP210U
I purchased this unit and I returned it a week later. Problems reading disks, pixelating freezing and a coup;le of times had to hard shut down the unit. I updated the firmware, and cleaned discs several times and in the end I was cleaning disks before starting them the first time. "The Bourne Ultimatum" I stared four time and cleaned the disc each time after cleaning before starting the first time. This was the last straw and I returned it for a Panisonic DMP-BD65K and the disc played all the way through without ANY problems what so ever. The Sharp had picture distortion from time to time throughout every disc I played of some sort. I am now very Happy with my Panisonic DMP-BD65K. Much quicker start and far superior playback quality.

This really does suck..
Here I am renting a movie, I had my kids return it cause my updates just vanished.. I have had the blue-ray for about three months now.. I upgraded to watch avatar. Cant find the webside to update the crazy blue-ray.. I will never buy sharp again.. I understand that sometimes you need to update but this is insane. Hell my sister bought her a cheap blue-ray from wal-mart.. And here I am searching for a website and not able to enjoy my movie, again.. As I can tell by searching tonight I am not the only one that is having this problem.. SO BEWARE!!!

PS if you know where to find the website let me know.. Cause I cant remember where it is and someone erased it from my jump drive..

No problems. never upgraded firmware
I bought this in Jan 10 and to date it has performed well. I read the manual and found one of the settings that speed up the start up and gets the dvd to play the movie within 10 sec. I am not sure what is the problem others are experiencing, but you have to consider the technical demands on a technology that requires a lot more of bandwidth and processing power. I will try upgrading the firmware later on. Just today connected it to a HDTV (Sharp LC-46SE94U) and the Aquos link used on sharp products automatically recognized the BD input and labelled it with the unit's model number. Later when I placed a dvd on the unit the TV turned on automatically and switched to the dvd input, saving me a few seconds on the process.

Best Blue Ray player
Recently purchased this Blue Ray player to go with my 52" Sharp LCD. Incredible picture quality.
I highly recommend this product to anyone who demands product quality and at a great price.